Wednesday, March 3, 2010

3rd March 2010 Research Progress - New York trip feedback



I just finished my amazing 5 days study trip in New York.( Came back Notts on 27th Feb , 2010) I went to MOMA, Guggenheim, Meatpacking, SOHO, and try to go every place ours dear teacher Yvonne and Cary recommended me to go when I was in new york.

Expect the skyscraper, what let me feel interesting is that although American speak the same language as British people, but the culture is slightly different.

In my view , american have incredible ability to tell a wonderful brand story for such a simple thing, like M&M chocolate, It is just a simple pill of chocolate, isn't it? But look what they have added in!

It is not important any more whether it is real or fake, yes, is a kind of fake real. The importance is they create a real relationship beyond a pill of chocolate, they creative a authentic brands. Just imagine what in your memory after you go around the shop and take one M&M chocolate.








http://www.mms.com/us/


I just wondering if I can handle these kinds of magic. I can do a campaign for fashion brands better! >--<

After that, Man Ray is really a pioneer artists , his art exhibition in the Jewish Museum is stunning, leave a enormous impression on me . May Ray take the advantage of different media, painting, installation art, photography, even poetry. Creative art work cross different genres, surrealism , cubism.

All in all , thank's for god I experience such a art atmosphere in America. I will remember it forever.




I will update my new research state in the following days!




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